Selfie sticks finally crossed the line from obnoxious to deadly. It was just a matter of time.

A guy from England was hiking a mountain in Powys, Wales this weekend when a thunderstorm suddenly hit.

Apparently he took out his selfie stick to get a sweet picture of himself in the storm. Now, let’s face it — that’s just what you do in 2015 when you’re hiking a mountain in Wales during a thunderstorm.

But his selfie stick had some metal in it.So, it was basically like he was holding up a lightning rod.

Right on cue, a bolt of lightning hit the selfie stick, traveled through his body and killed him on the spot.

There you have it: The world’s first “death by selfie stick.” Something tells us it won’t be the last.